INNOVATIVE REPRESENTATION OF THE LITERATURE CONCEPT (ON THE BASIS OF THE ENGLISH LANGUAGE)

Abstract

The article is concentrated on the study of innovative actualization process of the LITERATURE concept on the basis of the English language. The article deals with the peculiarities of innovations in the vocabulary taking into account characteristics typical for the modern culture. The article presents information considering «concept» notion in terms of individual meaning fixation related to lexical units – neologisms and special attention is given to the LITERATURE concept verbalization on the basis of the descriptive analysis and continuous sampling method.